1. Audit and targets
Search, Shopping, Performance Max, YouTube and Demand Gen campaigns built around your conversion goal. We control search terms, exclude wasted placements and bid toward cost per lead or ROAS, not click volume.
Meta Ads
Lead and sales campaigns for UAE audiences by location, language, interest and your own customer lists. New creative is tested every month, and click-to-WhatsApp ads are tracked through to the conversation.
TikTok & Snapchat Ads
Native-format video ads for younger UAE and GCC buyers, often at a lower cost per result than Meta. We produce the creative in-house and judge it on purchases and leads, not views.
ChatGPT Ads
Reach buyers while they are asking an AI assistant what to buy or who to hire. We set up and manage ChatGPT Ads for UAE businesses that want to be early on a channel most competitors have not touched.
Conversion Tracking
Google Analytics 4, Tag Manager, Meta Conversions API, call tracking and WhatsApp click tracking, set up before launch. Sales recorded in your CRM are sent back to the ad platforms so they learn from customers, not form fills.
Landing Pages
Fast, single-purpose landing pages in English and Arabic, designed and built by our own web team. We test headlines, forms and offers so the same ad budget produces more enquiries.
How Our Performance Marketing Process Works
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Audit and targets
We review your ad accounts, website and past results, then agree one target with you: a cost per lead, a cost per sale or a ROAS.
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Tracking first
Forms, calls, WhatsApp clicks and purchases are tracked and tested before any budget is spent. No tracking, no launch.
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Launch and test
Campaigns go live on the platforms where your buyers are. Each one runs several audiences, keywords and creatives against each other.
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Optimise every week
Budget moves to what is producing customers. Weak ads are paused, strong ones get more spend and new variations.
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Report every month
One report in AED showing spend, leads, sales, cost per result and the plan for next month.
The Numbers We Report On
You will never get a report from us built on impressions and reach. These are the figures we manage to.
| Metric | What it tells you | Matters most for |
|---|---|---|
| Cost per lead (CPL) | What you paid for each enquiry | Real estate, automotive, clinics, services |
| Cost per acquisition (CPA) | What you paid for each paying customer | Every business |
| Return on ad spend (ROAS) | Revenue earned for every AED 1 spent on ads | E-commerce |
| Conversion rate | Share of visitors who enquire or buy | Landing pages and online stores |
| Lead-to-sale rate | Share of leads your team closes | Sales teams working from a CRM |
Performance Marketing for UAE Industries We Know
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Car dealers and automotive
Stock-based search and social campaigns that send buyers to the right vehicle and the showroom's WhatsApp.
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Real estate
Lead generation for brokers and developers, with lead quality checked against your CRM, not just volume.
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E-commerce
Shopping, Performance Max and Meta catalogue campaigns managed to a ROAS that covers your margin.
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Clinics and healthcare
Appointment campaigns in English and Arabic with compliant ad copy.
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Home and maintenance services
Search campaigns for urgent, local demand such as AC repair and fit-out.
Platform We Work On
Targets Agreed Before Launch
Full Creative In-House
Transparent Reporting in AED
Frequently Asked Questions
Performance marketing is paid advertising measured on a specific result, such as a lead, a booking or a sale. Campaigns on Google, Meta, TikTok and other platforms are judged on cost per lead, cost per acquisition and return on ad spend, not on impressions or reach.
Digital marketing covers everything a business does online, including SEO, content, email and social media. Performance marketing is the paid part of it, where every dirham is tracked to a result. A digital marketing plan can build awareness. A performance marketing plan has to show what each customer cost.
There are two costs: the ad budget paid to the platforms and the agency management fee. The right ad budget depends on your industry and what a customer is worth to you. Real estate, legal and automotive clicks cost far more than niche markets. We recommend a budget with expected results in a free consultation, before you commit to any spend.
Google Search campaigns can bring leads within 48 hours of launch. Meta Ads usually need one to two weeks to finish the learning phase. Most accounts take two to three months of testing to reach a stable cost per lead or ROAS.
A good ROAS is one that leaves profit after your product cost. Divide 1 by your gross margin to find break-even: at a 40% margin you need AED 2.50 back for every AED 1 spent just to cover costs. Lead generation businesses usually work to a cost per lead target instead of ROAS.
Google Ads (Search, Shopping, Performance Max, YouTube), Meta Ads on Facebook and Instagram, TikTok, Snapchat, LinkedIn and ChatGPT Ads. We choose platforms by where your buyers are and what each lead costs there, not by running all of them.
Yes. Most UAE customers enquire by WhatsApp or phone, so we track WhatsApp clicks, calls from ads and calls from your website alongside form submissions. With a CRM connected, we can also see which of those leads became sales.
We work on a fixed monthly management fee, so our advice on budget is never tied to how much you spend. The targets we agree with you are written into every monthly report.
Campaigns run in ad accounts registered to your business, and you keep full access to the accounts, audiences and history.
Once a month, in plain language and in AED: what was spent, how many leads or sales it produced, cost per result, ROAS and what we are changing next month. You can also ask for live dashboard access.
Excellent support throughout the creation of our website and online shop. Highly professional, clear, and straight to the point, no unnecessary fluff. Fast, efficient, and truly competent work. Thank you for everything! They really push you to reach your full potential.
Katharina Bond
Mono Lead
Thank you to Future Host for providing excellent Google Ads services in Kuwait for our air conditioning repair business.
Al Dosry AC
Al Dosry AC
Great professionals delivering top notch content and meeting all the deadlines in time!
Piyush
Client
They are really done their job professionally
Ali Mustafa
Purple 7
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